Delivering medical device innovation from concept > manufacture > marketing
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Value Engineering & Production plan |
ViVO Smart Medical Devices turnkey Design to Manufacturing service is a proven system of developing medical devices from concept to manufacture.
Market Research & Routes to Market
We provide clients robust in depth market research for product positioning and target marketing based on medical device buying motivators.
- Market Research
- Competitor Analysis
- Customer Surveys
To be successful it is necessary to understand the buying motivators of all stakeholders in the purchase decision chain including clinicians, procurement professionals and potential patients.
Our research uses a combination of available reports and healthcare analytics together with telephone and face to face contact with relevant healthcare staff.
Marketing Strategies & Testing
Success in marketing medical devices within healthcare depends on a strategic marketing and communication strategy.
- Clearly defined marketing message.
- Identify Key Opinion Leaders.
- Market research & testing.
- Buying motivation & pricing structures.
- Procurement hubs & route to market analysis.
Product Launch Formula
Depending on your specific requirements we can also assist with elements of your product launch to achieve the maximum return on your investments.
- Product positioning.
- Web based communication strategy.
- Distribution and Supply chain logistics.
'Our strategy focuses on customer needs developing Innovative Medical Devices supported by robust patent protection, sound health economics, value engineering and leveraging on technologies that provide a value-added benefit to patients and healthcare providers.'
David A Wright CEO ViVO Smart Medical Devices Ltd
For a confidential, no obligation discussion so we can understand your needs, what you’re looking for, how we can help and the advantages of using our skills and resources.




